ENTRY INTO A NEW MARKET
The "entry into a new market" service will help you be confident about new markets through product and service testing, studying the target audience, and competitor research.
Most importantly, you will save your marketing budget and make fewer mistakes in the new market.
Problem
Lack of understanding of "what awaits us in the new market," fear of entering new territory, fear of wasting money, blind forecasting of expected results in the new market, not understanding "what the new client wants."
Solution
Eliminating the fear of a new market with thorough analysis, product testing in the new market, and understanding "what the client wants in the new market." A marketing strategy for the new market based on the testing results.
Work stages
What you will get in the end
A market entry strategy based on
the results of test launches and the study of potential clients' needs.
Our case
Given:
Avtovin, a company producing license plate holders, plans to enter the German market.
Company goal:
Smooth entry into the new market.
To achieve this goal, we needed to carry out the following actions:
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analyze the market (competitors, clients)
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develop a website for the new market
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launch test ads and analyze customer behavior
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conduct post-test analysis
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formulate a market entry strategy based on test results
Result:
A market entry strategy with the guarantee of initial results within 6 months.